Project Description

FORA

FORA

BRIEF

Introduce the Fora concept of ‘pro-working’, first to B2B and then B2C audience

STRATEGY

Targeted property and business pages in the six month lead-up to the opening of the first site, spearheaded by large feature in the Evening Standard.

Worked with the likes of Wallpaper* to highlight the brand’s cutting edge interiors.

Helped to introduce influential restaurateurs to the various venues: Stevie Parle to Fora Clerkenwell and Soren Jessen to Fora Borough

RESULTS

Since launching its initial site, Fora has gone from strength to strength, expanding to 11 workspaces and counting in central London and Reading

BRIEF

Introduce the Fora concept of ‘pro-working’, first to B2B and then B2C audience

STRATEGY

Targeted property and business pages in the six month lead-up to the opening of the first site, spearheaded by large feature in the Evening Standard.

Worked with the likes of Wallpaper* to highlight the brand’s cutting edge interiors.

Helped to introduce influential restaurateurs to the various venues: Stevie Parle to Fora Clerkenwell and Soren Jessen to Fora Borough

RESULTS

Since launching its initial site, Fora has gone from strength to strength, expanding to 11 workspaces and counting in central London and Reading