Luxury PR

Luxury Public Relations

Welcome to our Luxury PR department, where we craft narratives that embody exclusivity and allure.

At Jori White PR, we understand the unique intricacies and demands of the global luxury market. Our dedicated team of luxury PR professionals specialises in creating bespoke strategies that elevate your brand, captivate your high-end clientele and uphold the prestige associated with luxury.

Our Expertise

Our team has a wealth of experience working with an array of clients in the luxury sector, including high-end fashion brands, luxury automotive companies, premium hospitality providers, fine jewellery and watchmakers. We work tirelessly to stay abreast of the latest trends and shifts in luxury consumer behaviours to ensure your brand remains at the forefront of the luxury market.

Our Services

We offer a comprehensive suite of PR services tailored to the luxury industry:

• Brand Positioning: We help define and communicate your brand's unique value proposition, ensuring it resonates with your discerning audience and stands out in the competitive luxury market

• Media Relations: Our strong relationships with key luxury journalists and influencers allow us to secure high-impact coverage for your brand in top-tier luxury and mainstream media outlets

• Product Launches: From unveiling new collections to introducing exclusive services, we create buzzworthy launch campaigns that generate interest and demand among your high-end clientele

• Crisis Management: In times of crisis, we provide swift and strategic communication solutions to protect your brand's reputation and maintain its luxury status

• Event Management: We organise and promote exclusive events, such as fashion shows, private viewings, and VIP experiences, to engage your audience and showcase your brand's exclusivity

• Digital PR: We leverage digital channels, including social media and influencer marketing, to connect with your audience, manage your online reputation, and amplify your brand message

Enhance Your Brand's Prestige with Jori White PR

In the sophisticated world of luxury, you need a PR partner that understands the art of crafting compelling narratives that resonate with discerning consumers. At Jori White PR, we combine our deep understanding of the luxury market, creative strategies and a proactive approach to help your brand maintain its prestige and appeal.

Contact us today to learn more about how our luxury PR services can enhance your brand's visibility and allure.