Mizzi Studio
Brief
Raise the profile of Mizzi Studio and Jonathan Mizzi with the ultimate aim of increasing exposure in national and luxury lifestyle media.
Strategy
Launched campaign at Decorex with a cocktail party that introduced Jonathan and his studio to key trade and consumer personnel.
Devised a standalone campaign for Jonathan’s Awkward furniture collection that resulted in profile pieces with the likes of Superyachts, The London Magazine, Mayfair Times, the World of Interiors, and Sleeper magazine.
Announced the studio’s successful bid for the Royal Parks/Colicci Cafe project with a feature in the Evening Standard. Extensive coverage was also achieved for the studio’s family cafe in Kew Gardens, including a live broadcast on BBC News.
A personal campaign for Jonathan positioned him as one of the UK’s most sought-after young talents. This resulted in an interview and photoshoot with N by Norwegian in-flight magazine and the Financial Times among others.
Results
Jonathan Mizzi and his studio continue to go from strength to strength. His commissions now include retail, private residential, restaurants, and bars and he is now becoming a much sought-after spokesperson and expert commentator.